Sienna AI
Sienna AI
Designing Economic AI
Since 2011

Most recent updates:
2096j1)โš›๏ธ๐Ÿš€6M โ€“ M4. S Web 6 VC AI CMS โ€“ M5. Nudge CRM AI โ€“ M6. Swapping Menus Function [15 July 2025]

After a decade programming music in the 1990s, Sienna AI founder Nick Ray Ball pivoted to virtual systems and web technology. In 2002, we began developing the S-Web 1 CMS within CapeVillas.com, combining business operations and marketing automation into a single cloud system. From early Google Ads to luxury print media distributed by Condรฉ Nast Traveler, we understood the value of seamless digital-to-real-world strategy.

By 2011, the need to integrate CRM and accounting software became clearโ€”driven by our vision to duplicate systems across franchises and industries, creating an interconnected global network capable of exponential scale. That year marked the genesis of our economic AI work: a predictive model to revive the Greek economy via a smart city in Laconia.

With limited traction in the UK, we launched AmericanButterfly.org, featuring PQSโ€”Predictive Quantum Software. This was the seed for what is now The 10 Technologies (T10T), a universal architecture built for todayโ€™s AI-first world using modern software engineering principles.

The Six Core Technologies of Sienna AI

  1. The Quanta Analytica โ€“ A smart API portal connecting distributors, accounting systems, and affiliate networks. Pays royaltiesโ€”like music publishingโ€”to engineers and creatives for every product or service their work powers. The economic engine behind the Sienna AI ecosystem.
  2. TBS-CC OKRs โ€“ Built upon our original Total Business System โ€“ Company Controller, this behavioural science-based collaboration framework uses point-scoring to guide individuals and teams toward their Objectives and Key Results (OKRs). Integrated into every system, it is a gamified, transparent structure for performance and innovationโ€”utterly unique in its function and scope.
  3. ALL-COMMs โ€“ All communications. Spoken conversations with large language models are guided by layered prompt databases and hierarchical logic trees, allowing for continuous, purpose-driven dialogue across departments, teams, and users. ALL-COMMs ensures everyone knows whatโ€™s happening, what theyโ€™re doing, and whyโ€”while capturing new ideas, suggestions, or feedback at any level of the organisation.
  4. S-Web 6 โ€“ The sixth evolution of our core CMS. Build advanced websites and apps simply by talking to your phone. A true WordPress rivalโ€”23 years in the makingโ€”now presented to governments as a next-generation web system capable of accelerating both public and private digital infrastructure.
  5. Nudge CRM AI โ€“ A behavioural-science-trained AI that weaves itself into all systems, capturing user signals to automate communication, drive engagement, increase conversion, and deliver Gatekeeper-level intelligence. Every interaction becomes an opportunity for insight, action, or refinement.
  6. Swapping Menus Function (SMF) โ€“ A dynamic affiliate technology that allows one company to pull menus (products, services, content) from another and earn anywhere from 1% to 100% of the revenue.
    In our live prototype, CapeVillas.com embedded ExperienceAfrica.comโ€™s menuโ€”and earned $10,000 profit from a single booking. Equally transformative for collaborative R&D across sectors and international networks.

Once these core systems are in place, we unlock macroeconomic technologiesโ€”including Technology 7: S-RES Financial Engineering, designed to multiply GDP in developing nations by up to 32x, sustainably and in line with net-zero goals. Across all markets, the estimated potential economic uplift is 8x.





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Sienna 4o